LinkedScope bills itself as a LinkedIn-centric account-based marketing attribution and optimization platform.
In this article, I’ll take you through all its features, show you if the reviews agree with its claims, and ultimately help you decide if it’s the right fit for your ABM strategy.
I’ll also discuss how ZenABM (a first-party LinkedIn-focused ABM platform) might be a better alternative or even serve as a complementary layer to LinkedScope (or whichever ABM suite you may have) due to its unique features.
LinkedScope for ABM: Quick Summary
In case you want it short:
- LinkedScope is a LinkedIn-focused analytics and CRM syncing tool that shows which companies saw and engaged with your ads.
- It pulls company names and job titles directly from the LinkedIn API and offers basic intent scoring through engagement metrics.
- It can match ad-reached companies to deals in your CRM for simple LinkedIn attribution, but relies on name or domain matching.
- There are no public reviews, no confirmed pricing, and very little independent user sentiment available.
- LinkedScope lacks deeper ABM features like stages, scoring models, multi-campaign attribution, job title analytics, or automated workflows.
- Alternative Worth Considering: ZenABM offers account-level LinkedIn ad engagement tracking, ad engagement-to-pipeline analytics with plug-and-play dashboards, account scoring, ABM stage tracking, CRM sync, first-party qualitative intent, automated assignment of BDRs to hot accounts, custom webhooks, and job-title-level ad engagement tracking. All this starts at just $59/month!
Key Features of LinkedScope
LinkedScope is essentially a LinkedIn Ads analytics layer + CRM connector with a sprinkling of intent scoring. I
It promises to tell you exactly which companies your LinkedIn ads reached, how they engaged, and whether they turned into pipeline or deals.
It even cooks up weekly prospect lists (accounts with high engagement metrics), so sales can pursue the most interested leads.
Let’s take a closer look at its core features:
LinkedIn Ad Targeting & Reporting
It taps LinkedIn’s official API to pull all the company names and job titles exposed to your ads (no 25-title cap like Campaign Manager).
You can build target-account lists in LinkedScope and auto-sync them into LinkedIn campaigns in real time.
You also get dashboards for campaign reach, company penetration, and (via LinkedIn API) post-click engagement.
First-Party Data & Intent Scoring
All data comes straight from your LinkedIn ad campaigns via the official API.
LinkedScope does not invent third-party insights.
Because of LinkedIn’s rules, it only shows you analytics that LinkedIn itself has, just presented more fully.
On top of raw stats, it computes a proprietary Intent Index: basically an engagement score (clicks, conversions, comments, etc.) to highlight “Spark Prospects.”
Sales reps supposedly get a prioritized list of accounts already warmed up by ads.
CRM Sync & Attribution
LinkedScope matches the companies hit by your ads to deals in any CRM (HubSpot, Pipedrive, RD Station, Salesforce, etc.).
It does this by matching website domains or exact company names.
This lets you attribute revenue to LinkedIn Ads: e.g. “$8M in closed deals came from accounts we had advertised to,” as their case study graphic brags.
Essentially, LinkedScope shifts LinkedIn Ads analytics from top-of-funnel vanity into supposed bottom-line visibility.
It also pushes the LinkedIn reach/intent data into tools like Slack or Zapier via webhooks, so you can automate alerts or import lists of engaged accounts into other systems.
By the way, ZenABM also provides detailed plug-and-play account-based LinkedIn ad revenue attribution dashboards for a starting price of just $59/month.
It does that by matching ad-engaged companies to the deals in your CRM, just like LinkedScope.
But there’s a difference: ZenABM doesn’t just match website domains to exact company names, but uses advanced algorithms to ensure minor spelling differences, etc., don’t leave companies unmatched.
LinkedScope Pricing: How Much Does It Cost?
LinkedScope’s site doesn’t mention anything except the fact that the subscription is month-to-month with no contract, and you get a 15-day free trial with no credit card.
Since many enterprise ABM tools (Demandbase, 6sense, Terminus, etc.) run into the tens of thousands per year, it’s fair to wonder where LinkedScope sits on the spectrum.
My guess: it’s probably priced for mid-market marketers or agencies who spend heavily on LinkedIn. If it were dirt-cheap or free, I doubt they’d omit it so pointedly.
In lieu of official rates, I checked the usual place: G2.
No luck there either.
LinkedScope has zero reviews on G2 and no user-submitted pricing.
Reddit and TrustRadius turned up nothing either.
In short, there’s no independent word on what it costs or whether any budget-conscious marketer ever questioned the bill.
If you are looking for a leaner yet effective tool, I present ZenABM, starting at just $59/month.
ZenABM offers account-level LinkedIn ad engagement tracking, ad engagement-to-pipeline analytics with plug-and-play dashboards, account scoring, ABM stage tracking, CRM sync, first-party qualitative intent, automated assignment of BDRs to hot accounts, custom webhooks, AI chatbot, impression capping, ABM objects, and ad engagement tracking at the job-title level.
User Impressions and Reviews
It’s hard to analyze user sentiment when nobody’s talking.
As of now (late 2025), the only feedback I found on LinkedScope is marketing testimonials in Portuguese/Spanish on their site.
No one on Reddit or LinkedIn has posted a “I love/hate LinkedScope” rant that I could find.
G2 explicitly notes that there are not enough reviews to give any insight
ZenABM: A Lean First-Party LinkedIn ABM Alternative
ZenABM is specifically designed for LinkedIn ABM and can be a complete, lean and affordable alternative to LinkedScope for teams that mainly advertise on LinkedIn.
Let’s look at its features:
LinkedIn Ads Engagement at the Account Level
ZenABM integrates directly with the LinkedIn Ads API to pull account-specific data from all campaigns.
This allows you to identify precisely which target accounts are interacting with your LinkedIn ads (impressions, clicks, etc.), all mapped to individual companies.
Pro Tip: ZenABM can also reveal anonymous website visitors for free. Retarget them with inexpensive LinkedIn text ads, and ZenABM will identify the companies that saw your impressions.
Real-Time Engagement Scoring + Full Touchpoint Timeline
ZenABM continuously updates engagement scores from ad interactions. You can monitor recent trends (like the past week) or historical patterns to identify accounts heating up.
These scores help marketing and sales prioritize high-value accounts for follow-up.
Plus, the tool displays the full touchpoint timeline of each account:
ABM Stage Tracking
ZenABM enables you to define your ABM funnel stages (e.g., Identified → Aware → Engaged → Interested → Opportunity) and automatically classifies accounts using engagement and CRM information.
You can set your own thresholds for “Engaged” or “Interested,” and ZenABM will track stage transitions automatically.
This delivers full-funnel visibility like enterprise ABM platforms, highlighting where accounts stall and where progress accelerates.
Bi-Directional CRM Integration and Workflows
ZenABM integrates bidirectionally with CRMs such as HubSpot (Salesforce available on higher plans).
LinkedIn engagement data feeds directly into your CRM as company-level properties, keeping sales teams informed:
ZenABM can auto-update account stages to “Interested” when engagement passes a set threshold and assign accounts to specific BDRs for follow-up.
Intent Tagging from LinkedIn Ads Engagement
ZenABM allows you to tag campaigns by theme (like “Feature A” vs. “Feature B”) and shows which accounts engage with which themes, revealing their priorities.
This is genuine first-party intent. Instead of paying for inferred keyword interest, you get direct proof like Account Z clicking “Feature A” ads, demonstrating actual buying interest.
These insights also sync to your CRM, supporting highly targeted outreach and relevant messaging.
Your sales reps can instantly see which topics or pain points each account reacts to most.
This feature is fairly unique to ZenABM, making it a worthwhile add-on even if you already have an existing subscription to some other ABM tool.
Job-Title Analytics
ZenABM also gives a breakdown of the specific job titles that interact with your ads.
Raw metrics, dwell time, full video funnel – all available out of the box.
Built-in Dashboards and ABM Analytics
ZenABM includes pre-built ABM dashboards linking ad exposure, engagement, funnel stages, and pipeline metrics.
- Track performance across campaigns, LinkedIn groups, and individual ads:
- ZenABM tracks both deal size and ad spend per account/campaign, enabling ROAS, pipeline per dollar, and campaign-driven revenue insights. Revenue teams can use this to optimize engagement and accelerate deal closure rather than focusing on vanity metrics
ABM Campaign Objects for True Multi-Campaign Attribution
Unlike standard analytics tools that treat every LinkedIn campaign separately, ZenABM lets you combine multiple campaigns into one ABM campaign object.
This gives a unified view of performance across markets, persona variations, or creative groups.
You can see the total influenced pipeline, account movement, spend, ROAS, and progression for the entire initiative instead of fragmented reports inside Campaign Manager.
Custom Webhooks
With the newly rolled out custom webhooks, ZenABM can fit into any of your workflows as needed.
AI Chatbot to Analyze Your LinkedIn and ABM Data
ZenABM now includes an AI chatbot layered on top of your LinkedIn API data and processed ABM insights.
Instead of exporting CSVs or building Looker dashboards, you can literally ask questions like “Which accounts moved from Interested to Selecting last month” or “What is my pipeline per dollar across retargeting campaigns” in natural language.
The AI pulls from raw ad engagement, ABM stages, intent tags, campaign groups, and CRM properties to give instant, contextual answers.
Multi Client Workspace for Agencies
ZenABM now supports agencies with a dedicated multi-client environment.
Agencies can manage unlimited ad accounts and clients in one place, with separate dashboards, ABM campaigns, and client-specific analytics.
This removes the headache of switching accounts in LinkedIn Campaign Manager.
ZenABM Pricing
Plans start at $59/month for Starter, $159/month for Growth, $399/month for the Pro (AI) tier, and $479/month for the agency tier.
Even the highest tier costs under $6,000/year, far less than LinkedScope.
All plans cover essential LinkedIn ABM functions, with higher tiers mostly expanding limits or adding Salesforce integration.
Pricing is flexible (monthly or annual with two months free), and a 37-day free trial allows teams to try before buying.
Conclusion
LinkedScope gives you a sharper view of how your LinkedIn ads reach accounts and lets you sync that activity with your CRM, but the platform still feels early in maturity.
With no public reviews, unclear pricing, and limited features beyond analytics and syncing, it sits somewhere between a reporting add-on and a lightweight ABM helper.
If your goal is deeper account insight, real first-party intent, ABM stages, job title analytics, and pipeline attribution, a more complete LinkedIn ABM platform will serve you better.
ZenABM brings all that at a fraction of the cost and can replace or complement LinkedScope, depending on how heavy your LinkedIn motion is.
