I’ve been running 7-figure account-based marketing (ABM) programs as the VP of Marketing at Userpilot exclusively on LinkedIn. But to be perfectly honest with you, I wasn’t a performance marketing expert when we started out – and I didn’t fully get how LinkedIn’s advertising platform worked. And it’s full of “boobie traps” that can destroy… Continue reading How do Linkedin ads work – an ultimate guide to LinkedIn Ads for ABM (Account Based Marketing)
LinkedIn Document Ads are the perfect mix of content marketing and paid reach. They let you showcase PDFs, guides, or reports directly inside the LinkedIn feed: no landing pages, no drop-offs, just scrollable, high-intent engagement. This guide breaks down everything you need to know about them. From specs, setup, and creative best practices to how… Continue reading LinkedIn Document Ads: The Ultimate Guide with Examples
ABM made easy. Plug - and - play account scoring and analytics.
ABM made easy. Plug - and - play account scoring and analytics.
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