In this article, I compare RollWorks and Factors.ai across features, pricing, and practical fit so marketing and sales teams can choose the platform that best supports their account-based marketing program. I also explain where ZenABM can play as a lean, cost-effective alternative or a complementary layer to these enterprise ABM suites because it works differently.… Continue reading RollWorks vs. Factors.ai: Which is Better for ABM?
