Audience penetration on LinkedIn measures how much of your target account list you actually reach. In an account-based context, it’s not just about raw impressions. It’s about reaching the right companies and multiple stakeholders within them. To truly deepen penetration, you need to combine LinkedIn ads with organic tactics and align sales and marketing. In… Continue reading How to Increase Audience Penetration on LinkedIn: Organic + Paid Tactics Playbook for B2B ABM
