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Factors.ai for ABM: A Comprehensive Guide

Factors.ai is a B2B ABM platform focusing on intent capture, GTM workflows, web visitor deanonymization, Ad tracking and management, view-through attribution, and more. Let’s look at its features in detail, user reviews, and see if it’s the right fit for your ABM campaigns. Factors.ai for ABM: Short Summary Factors.ai offers the following features: Ad Tracking… Continue reading Factors.ai for ABM: A Comprehensive Guide

10 Best LinkedIn Ad Attribution Tools 2025

Attributing results like revenue, ROI, etc., to your LinkedIn ads is so not going to work in Excel. You must add a dedicated tool to your inventory. So, here’s a list of the 10 best LinkedIn ad attribution tools with a laser focus on features that matter for our specific use case here. Read on… Continue reading 10 Best LinkedIn Ad Attribution Tools 2025